What do you do when you see your assistant uploading a photo of him and his drunken buddies to his Facebook page?
What about another employee who works for you and tweets about all things Gothic and, occasionally, slips the name of your company into his weird tweets?
Or your business partner who thinks social media is a waste of time?
Wouldn’t it be nice to have a social media policy right at your fingertips to avoid problems like those? Sure it would. But writing one could be a nightmare.
So relax. I found several dozen samples you can refer to when writing your own policy.
When I was preparing a presentation on social media recently for managers in Executive Agenda, a professional development group for senior executives in Wisconsin, I needed a sample social media policy. To save time, I went over to LinkedIn and asked if anyone had a sample they’d be willing to share.
Eleven people responded. I struck gold! You can, too:
Marketing communications strategist Alan Stamm shares this list of more than 30 social media policies, compiled by Barry Hurd at 123 Social Media in Seattle. It includes policies for Harvard University, the U.S. Air Force, HP, Intel, Cisco, GM and ESPN. Alan also linked to blogger Filberto Selvas who comments on what he found within policies from those organizations.
Ari Adler, who wrote about corporate social media policies for Ragan.com, shared a particularly helpful Top 10 Guidelines for Social Media. It’s copyright-free and can be used with or without attribution to Shift Communications, which helped a client write it.
Answering questions is also a great way to promote your expertise on LinkedIn. See my free article Use LinkedIn to Promote these 7 Ways.
