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My Favorite Entrepreneurial Tool–Deciding My SWOT
By Sheri McConnell

As the owner of four online companies, my job is to sit down every year and decide my SWOT for the next 12 months and then to consistently revisit my SWOT throughout each year and tweak as needed. I base my decisions on my experience and the emerging trends in the industries I serve.

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My Top Twelve HIGH ROI To Do’s For Your Business in 2009

- Create a Timeless and Focused Marketing Plan for Your Business

As you probably have heard by now—you aren’t in the business of (fill in the blank here). You are in the business of marketing. Your marketing must be automated and systemized. Period.

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Three Mindsets of Marketing
As you know, your mindsets drive your ability to succeed in business. Learn how to market more effectively with these valuable tips:

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Do you need a fairy leverage mother? Someone to wave their wand at your many projects and ideas. Wouldn’t you just love to see the cloud of magical sparkles settle to the ground and there would be:

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Watch Movies With Your Toddler—Seriously, there are many business lessons woven into just about anything Pixar releases these days! Here are just a few lessons from my 2 year old son’s favorite movies. I highly recommend all of these movies even if you don’t have kids.

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Last week, we asked you to answer the question, What is your purpose?

Here are just a few of the dozens of answers we received…

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What is your purpose?

For this question, I want you to get outside of yourself and your immediate surroundings and think REALLY BIG. If you were to spend your days advocating for others, who would you advocate for?

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Are you thinking about your 2009 professional and personal plans yet?

You definitely should be.

Try this 15 minute exercise below to create clarity and focus around your planning for the approaching year.

The reason I love this elimination exercise is because when we eliminate what isn’t working, we naturally make mental and physical space for more opportunities in our lives.

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Just F O C U S.

When we just focus, we are happier and more productive. AND we are even able to decide what we should do in the first place!

This week, I want you to:

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Embrace Marketing

In a recent conversation with a team member, we were discussing that “true business success” is really just a result of a two things: a powerful business model and your mindsets around marketing.

That’s it.

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